Have you ever woken up from a bizarre dream and wondered,
Maybe you found yourself in a completely surreal situation, one that defied logic and reason.
As leaders, it’s easy to dismiss these strange dreams as random quirks of our subconscious, but what if they reveal something far more significant about our minds and our talents?
Dreams remind us that creativity is within us all. Unlocking it in your leadership can transform how you solve problems and drive innovation.
One of the most pervasive myths in leadership is the belief that creativity is a rare gift—something that only a select few possess.
But what if this belief is holding you back? What if, instead of being a scarce resource, creativity is something we all have the potential to tap into, regardless of our roles or responsibilities?
These vivid, imaginative dreams serve as a powerful reminder that creativity is not the exclusive domain of artists or innovators. It’s a natural part of the human experience, lying dormant within each of us, waiting to be awakened. So, if you’ve ever questioned your own creativity—or that of your team—it’s time to challenge that belief.
Let’s explore how you can break free from the limiting mindset that stifles creativity and discover practical ways to cultivate and leverage this essential skill in your leadership journey.
Do you ever catch yourself thinking,
… or perhaps assuming that
These beliefs are more common than you might think, especially in leadership circles where the focus is often on efficiency, results, and logical decision-making. However, this mindset can be a significant barrier to unlocking the full potential of both you and your team.
As long as you harbor either of these negative beliefs about creativity, what are the chances that you or your team will ever truly embrace innovative thinking or come up with groundbreaking solutions?
Let’s start by debunking the myth that creativity is a rare gift bestowed upon a lucky few. The reality is that creativity is a skill, not a trait—it can be developed, nurtured, and strengthened over time, just like any other ability. Consider your weird dreams. If your mind can produce such complex and imaginative scenarios while you sleep, doesn’t it stand to reason that you have a similar capacity for creativity when you’re awake?
But why do so many leaders doubt their own creativity or that of their teams? Often, it’s because creativity is misunderstood. We tend to equate creativity with artistic talent—painting, writing, designing—forgetting that it’s also about problem-solving, innovation, and seeing possibilities where others see obstacles. This narrow view limits not only our own potential but also the potential of those we lead.
Understanding that creativity is a skill everyone possesses is only the first step. The real challenge lies in consciously harnessing this potential and applying it effectively in your leadership role. Creativity becomes truly valuable when it is directed toward innovation—when ideas are put into action to generate successful outcomes. Here are some practical strategies to help you and your team unlock and leverage your creative capacity:
Cultivate a Creative Environment: Creativity thrives in environments where people feel safe to express ideas without fear of judgment. Encourage open-mindedness and create a culture where brainstorming is valued. In meetings, make it clear that there are no “bad ideas” and that every suggestion is worth considering. This openness can lead to unexpected and innovative solutions.
Practice Divergent Thinking: Divergent thinking is the ability to generate multiple ideas or solutions to a problem. Instead of focusing solely on finding the “right” answer, encourage your team to explore various possibilities, even those that might seem outlandish at first. Techniques like mind mapping or “what-if” scenarios can help stretch thinking beyond the obvious and spark creative ideas that can be transformed into actionable innovations.
Incorporate Mindfulness and Reflection: Often, our best ideas come when we’re not actively trying to solve a problem. Regularly set aside time for quiet reflection or mindfulness practices, both for yourself and your team. These moments of calm can allow your subconscious mind to process information and generate creative insights that might not surface during more structured work sessions. Turning these insights into innovative solutions is key to driving success.
Encourage Playfulness: Play is a powerful yet often overlooked tool for stimulating creativity. Activities that engage the mind in non-linear thinking—like storytelling, improvisation, or even simple games—can help break down mental barriers and foster a more inventive mindset. Consider incorporating short, playful exercises into your team’s routine to keep creativity flowing, and then guide that creativity toward practical applications that can lead to successful outcomes.
By implementing these strategies, you can unlock the creative potential within yourself and your team. Creativity isn’t an elusive talent; it’s a skill that can be consciously developed to drive innovation and achieve successful outcomes. As you nurture this capability, you’ll see more innovative solutions, dynamic problem-solving, and increased team engagement.
As a leader, your influence plays a critical role in guiding creativity toward meaningful outcomes. Creativity in itself is valuable, but it’s the ability to channel that creativity into innovation—transforming ideas into successful results—that sets great leaders apart. Here’s how you can foster this process:
Lead by Example: Show your team that creativity and innovation are priorities by actively participating in creative brainstorming sessions and supporting innovative projects. When leaders demonstrate their own commitment to innovation, it inspires others to do the same.
Provide Resources and Support: Ensure your team has the resources they need to experiment and develop creative ideas into viable solutions. This might include time, funding, or access to tools and training that can help turn creative concepts into innovative products, processes, or strategies.
Recognize and Reward Innovation: Celebrate successes that result from creative thinking, whether they’re small wins or major breakthroughs. Recognizing and rewarding innovation encourages your team to continue taking creative risks and applying their creativity in ways that drive the organization forward.
Encourage Collaboration: Innovation often arises from the combination of diverse perspectives. Encourage cross-functional collaboration where different team members can bring their unique skills and ideas to the table, leading to more robust and innovative solutions.
By taking an active role in fostering creativity and guiding it toward innovation, you can help your organization achieve greater success. Remember, it’s not just about having creative ideas—it’s about turning those ideas into actions that produce tangible, successful outcomes.
By embracing creativity and guiding it toward innovation, you and your team can unlock new levels of success. Whether it’s through cultivating a creative environment, practicing divergent thinking, or fostering collaboration, the key is to turn creative ideas into actions that generate results.
So, the next time you find yourself waking up from a weird dream, remember that your mind is more creative than you might think—and that creativity, when directed with purpose, can lead to extraordinary innovation and success in your leadership journey.
Don’t dismiss your creativity as just another dream. Channel it into innovation, and watch your leadership—and your team—thrive.
Tom Lemanski serves as an executive coach and trusted advisor to successful Chicago area executives who are driven to be more successful. Tom has developed leaders in over 60 different industries of the the past 20 years.
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“Power today comes from sharing information, not from withholding it.'” – Keith Ferrazzi